YOUR PARTNERSHIP WITH
ROOFING TALENT AMERICA

THE MARKET HAS EVOLVED
HAS YOUR TALENT STRATEGY?

3 key issues affecting the growth of your roofing firm

M&A PROBLEMS
  • 70% of M&A deals fail due to people issues
    (HBR, Deloitte, PwC)
  • 47% of key employees leave in year one (EY)
  • 30% of M&A deals fail due to cultural
    mis-alignment (Mercer)
“Talent is the hidden valuation lever”
ROOFING INDUSTRY PROBLEMS
  • 50% average retention rate across roofing sector (NRCA)
  • 80% of contractors cannot recruit staff they need (NRCA)
  • 10X rise in competition as PE-backed roofers grows from 12 to 104
  • 439k+ workers needed to sustain demand in 2026 alone
“Competition for talent has never been more intense”
INTERNAL PROBLEMS
  • No dedicated talent function - hiring is owned by operators already at capacity
  • No framework to attract, assess, or onboard the leaders you need
  • No benchmarking, no employer brand,?no succession plan
“The roofing industry's hiring practices are archaic”
CONSEQUENCES

These problems cascade. Commercial downtime, accelerating turnover, stalled integration, workforce strain, declining quality, and long-term damage to brand reputation in every market you enter. The cost of inaction compounds with every acquisition you make.

HIRING A-PLAYER TALENT IN
THE ROOFING CONSOLIDATION ERA

To compete in the 2026 U.S. roofing market, you need more than a recruiter. You need a talent partner who knows the market, the politics, the key players, and the moves happening before they're announced - and can deliver mission-critical talent infrastructure at every level of your business.

RTA exists to give you that edge.

OUR MISSION

To raise the standard of talent strategy across the U.S. roofing industry - challenging outdated hiring practices, championing the people who build this industry, and giving back to the communities and workforce that make it all possible.

OUR VISION

A U.S. roofing industry where the best firms are led by the best people - and where talent is never the reason a great business fails to reach its potential.

THE RTA ADVANTAGE

INDUSTRY IMMERSION

We don't observe this industry. We live in it. Our network strategically spans every major association, event, and boardroom in U.S. roofing. The people who move this market know us by name - and we know them.

OUR PEOPLE

We are trained by both world-class recruiters and U.S roofing industry legends. We know the elite from average in this market - and we move fast.

OUR PLATFORM

250,000+ roofing professionals. 10,000+ current and emerging roofing leaders tracked daily. We reach people your competitors don’t know exist

OUR PROCESS

One proprietary search to signed method has been battle-tested with 100’s of roofing firms across the past 10 years and delivers every time.

97%

Retention Rate

vs industry avg. 50%

28

Days to Fill

vs industry avg. 46 days

250K+

Roofing Pros

deepest database in U.S.

10

Years Proven

1,000+ projects completed

INDUSTRY SUCCESS

Real capital deployed, real hires made, real platforms built-through embedded, high-accountability partnerships, not transactional search.
EMBEDDED

 

Spend

$2.25M+

HIRES

120+

Engagement

  • Executive Leadership
  • Management
  • Sales
  • Field Operations
  • Advisory
    • EMBEDDED

     

    Spend

    $1.7M+

    HIRES

    77+

    Engagement

  • Executive Leadership
  • Key Operations Support
  • Middle Management
  • Advisory
    • EXCLUSIVE

     

    Spend

    $500K+

    HIRES

    10+

    Engagement

  • Executive Leadership
  • Key Operation Support
  • Sales
  • Advisory
    • RETAINED

     

    Spend

    $500K+

    HIRES

    10+

    Engagement

  • Executive Leadership
  • Middle Management
  • Sales
  • Advisory
    • RETAINED

     

    Spend

    $150K+

    HIRES

    1

    Engagement

  • Executive Leadership
  • Advisory
    • EXCLUSIVE

     

    Spend

    $100K+

    HIRES

    3+

    Engagement

  • Middle Management
  • Advisory
    • Embedded

     

    SOLUTION

    Embedded

    Engagement

  • Sales
  • Advisory
    • Exclusive

     

    SOLUTION

    Exclusive

    Engagement

  • Sales
  • Advisory
    • Embedded

     

    SOLUTION

    Embedded

    Engagement

  • Executive Leadership
  • Sales
  • Advisory
    • Exclusive

     

    SOLUTION

    Exclusive

    Engagement

  • Executive Leadership
  • Sales
  • Advisory
    • Exclusive

     

    SOLUTION

    Exclusive

    Engagement

  • Management
  • Field Operations
  • Advisory
    • Exclusive

     

    SOLUTION

    Exclusive

    Engagement

  • Field Operations
  • Advisory
    • Retained

     

    SOLUTION

    Retained

    Engagement

  • Leadership
  • Business Support
  • Field Operations
  • Advisory
    • Embedded

     

    SOLUTION

    Embedded

    Engagement

  • Field Operations
  • Advisory
    • Exclusive

     

    SOLUTION

    Exclusive

    Engagement

  • Field Operations
  • Sales
  • Advisory
    • Engagement

     

    SOLUTION

    Engagement

    Engagement

  • Management
  • Sales
  • Advisory

    • WHAT WE’VE
    DONE FOR ROOFING

    For over a decade, RTA has invested in the long-term strength of the roofing industry - through philanthropy, education, and advocacy for our future.
    Image

    Philanthropy

    We are a Governor Member and have proudly donated $50,000 to the Roofing Alliance, the foundation of the NRCA. Together, we fund workforce development, industry research, education, and programmes designed to attract the next generation of roofing professionals into the trade.

    Image

    Education

    We educate the industry on recruiting, retention, and leadership development. Our team has delivered talks and workshops at major events including IRE, SRS Distribution PE Summit, NRP Leadership Summit, as well as regional shows in Texas, Chicago and Florida.

    Image

    Advocacy

    We advocate for the future of roofing alongside contractors, manufacturers, and trade associations. This includes participation in industry initiatives and advocacy efforts at Roofing Day in Washington, DC - aimed at strengthening workforce development and elevating the profile of roofing as a vital American trade.

    OUR SEARCH
    METHODOLOGY

    Our 12-step system for talent acquisition, built specifically for the pace and complexity of the Roofing Consolidation Era.
    01
    STRATEGIC ALIGNMENT

    A high-value leadership session to define success and align the search to performance, culture, and growth, grounded in a clear understanding of your business, vision, and DNA, ensuring complete clarity before entering the market.

    02
    CANDIDATE PACK CREATION

    We build a comprehensive, market-ready brochure that brings your opportunity to life, clearly presenting your value, vision, and upside so proven operators see it as a genuine career move, not just another role.

    03
    TALENT MAPPING

    Extensive market reconnaissance using our 250k+ database and industry immersion to identify and engage top performers inside competitor businesses, reaching talent unavailable through traditional channels and rarely visible to the open market.

    04
    SEARCH LAUNCH

    Direct, discreet engagement with proven operators already delivering results, opening conversations early and ahead of competing opportunities entering the market, securing first access to the best talent.

    05
    DEEP TECHNICAL QUALIFICATION

    We screen candidates against your exact criteria from the strategic alignment, uncovering motivators and technical capability so only the right people move forward, fully aligned to what success looks like in your business.

    06
    REFERENCE CHECKING

    Independent validation through trusted industry sources, providing a clear view of how candidates perform when it matters, not just how they interview.

    07
    SHORTLIST PRODUCTION

    We send a tight, credible shortlist of individuals you would realistically hire, not a volume exercise that slows decision-making or dilutes quality, giving you clarity and confidence at every stage.

    08
    PROCESS CONTROL & SCHEDULING

    End-to-end control of the process to secure fast feedback, lock in interviews, and maintain momentum so competitors do not gain access to your preferred candidates or disrupt progress.

    09
    INTERVIEW MANAGEMENT

    A structured, decision-driven process that keeps both sides aligned and progressing quickly, reducing drop-off and keeping focus on securing the right hire.

    10
    OFFER & CLOSING

    Final stages handled with precision to align expectations, manage counteroffers, and secure commitment before alternative offers or internal doubt creep in, protecting the deal through to acceptance.

    11
    ONBOARDING & RETENTION INTEL

    Post-offer support to protect the hire through the highest-risk period, reducing fall-off and ensuring a smooth, committed transition into your business.

    12
    WORKFORCE FORECASTING

    Ongoing market insight to help you stay ahead of hiring demand, plan growth with intent, and avoid reactive hiring under pressure, giving you a longer-term talent advantage.

    MEET THE ROOFING
    TALENT AMERICA TEAM

    At Roofing Talent America, we pride ourselves on 2 main principles. The quality of our
    candidates and the speed of delivery upon receiving a requirement

    Luke McCormack
    Founder and CEO
    Luke McCormack
    Sharon McCormack
    Chief Operating Officer
    Sharon McCormack
    Brian Taylor
    Vice President
    Brian Taylor
    Kelly Stark
    EA to CEO
    Kelly Stark
    Jason McTaggart
    Chief Financial Officer
    Jason McTaggart
    Michael Macfarlane
    Chief Technology Officer
    Michael Macfarlane
    Jo Gregory
    Director of Performance
    Jo Gregory
    Dougie Gormley
    Business Support Manager
    Dougie Gormley
    Lewis Hardman
    Talent Partner
    Lewis Hardman
    Anthony Collins
    Talent Partner
    Anthony Collins
    Jude Mullan
    Talent Partner
    Jude Mullan
    Estaban Evans
    Talent Partner
    Estaban Evans
    Charlie Doonan
    Talent Partner
    Charlie Doonan
    David Broom
    Talent Partner
    David Broom
    Jack Garlick
    Talent Partner
    Jack Garlick
    Phil Duggan
    Talent Partner
    Phil Duggan
    Luke McCormack
    Luke McCormack
    Founder and CEO
    Sharon McCormack
    Sharon McCormack
    Chief Operating Officer
    Brian Taylor
    Brian Taylor
    Vice President
    Kelly Stark
    Kelly Stark
    EA to CEO
    Jason McTaggart
    Jason McTaggart
    Chief Financial Officer
    Michael Macfarlane
    Michael Macfarlane
    Chief Technology Officer
    Jo Gregory
    Jo Gregory
    Director of Performance
    Dougie Gormley
    Dougie Gormley
    Business Support Manager
    Lewis Hardman
    Lewis Hardman
    Talent Partner
    Anthony Collins
    Anthony Collins
    Talent Partner
    Jude Mullan
    Jude Mullan
    Talent Partner
    Estaban Evans
    Estaban Evans
    Talent Partner
    Charlie Doonan
    Charlie Doonan
    Talent Partner
    David Broom
    David Broom
    Talent Partner
    Jack Garlick
    Jack Garlick
    Talent Partner
    Phil Duggan
    Phil Duggan
    Talent Partner

    Industry partners

    TESTIMONIALS

    Our success is measured by the success of the people and businesses we support-from placing senior leadership to supporting platforms through rapid growth and acquisition.

    testimonial image

    STEVE LITTLE

    President

    K Post and NRP

    “Roofing Talent America have helped educate us on how to keep people and how to recruit people, which has been very beneficial for KPost and the wider industry”

    testimonial image

    DAMON CONWAY

    Founder & Managing Partner

    Hillspoint Capital

    “RTA are professional, responsive, and move quickly. They presented us with multiple high-quality options for an Operating Partner search that resulted in an exceptional hire within 30 days of engagement.”

    testimonial image

    BRANDON MAZZOCCO

    Regional Production Director

    Eskola Roofing

    “RTA is an exceptional recruitment partner and has landed me my dream job within 3 weeks of engaging with them. Thank you to the entire RTA team!”

    VIDEO TESTIMONIALS

    Jon Eskola, CEO at Eskola Roofing
    Andrew Rogers, Vice President of Operations
    Brynne Smith, CEO at BlueThread Services

    We partner
    with a limited number
    of roofing firms

    If talent acquisition is a constraint on your 2026 growth plan, reach out for a complimentary consultation on your talent strategy.

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